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KitKat

These are all the posts that have been tagged with KitKat.

Polo celebrates its 70th anniversary

One of the UK’s most renowned confectionery brands, Polo, is marking its 70th anniversary in bringing the famous mint into the 21st century with newly created Facebook and Instagram accounts.

Time for KitKat copycats?

The European Court of Justice has thrown out an appeal by the chocolate bar’s maker, Nestlé, which argued that it owns the distinctive shape of the four-fingered snack.

An Easter full of surprises

On my travels over Easter, I was particularly impressed by the sheer range of confectionery that appeared on retailers shelves over the weekend.

Wrapping up the Easter marketing drive

With Easter just around the corner, it’s perhaps no surprise that Confectionery Production is starting to receive its share of press releases of major marketing campaigns for this key date in the calendar.

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