Pladis launches Tuc’s Mini’s range
Pladis has announced its latest product innovation for 2017 with the launch of the new Tuc Mini’s range.
Available in Tuc Original and Tuc Mini Cheese flavours, the new range taps into the growing demand for products that cater to the evening sharing occasion.
Graham Phelan, Tuc UK brand manager at Pladis, says, “With Tuc Minis we’re looking to target consumption moments which are centered around the popular sharing occasion. We see this as a huge opportunity as people cherish the emotional experience of time spent together with friends and family.
“Tuc is already a successful family favourite brand growing 7% year-on-year, and the new minis range will add a fresh approach for retailers’ shelves going into 2018.