Cadbury to relaunch Dairy Milk Tiffin
Snack brand Mondelēz International is bringing back Cadbury Dairy Milk Tiffin as a permanent addition to the range to encourage growth within the tablets category.
The 200g tablet combines the classic tastes and textures of biscuit and fruit covered in Cadbury Dairy Milk chocolate. It will be available to order from August onwards for £2.49.
Katrina Davison, Cadbury Dairy Milk brand manager, says, “Cadbury Dairy Milk Tiffin has always been a firm favourite amongst chocolate lovers and is perfect for sharing.
“Last year, we released a limited edition bar in the summer and the response was incredible. With so many fans campaigning for its permanent return on social media, we just knew we had to bring it back for good this time.”